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Editorial Manager
The editorial manager is responsible for developing strong content and distributing
written communications for Southern Adventist University and serves as a key member
of the team responsible for shaping the marketing and communications strategy for
the university.
![](/_resources/faculty/beckybrooks.jpg)
Becky Brooks
beckybrooks@southern.edu
423.236.2583
Duties and Responsibilities
beckybrooks@southern.edu
423.236.2583
Duties and Responsibilities
- Manages the distribution of key news and feature items for internal and external audiences.
- Serves as managing editor for Columns, the university magazine, which includes writing and editing as well as managing production and distribution.
- Crafts content for core communications related to Southern’s mission.
- Writes engaging ad and promotional copy.
- Develops message strategy, concepts, and themes in collaboration with other members of the team and administration.
- Spearheads content development for newsletters, Southern Tidings submissions, brochures, advertisements, etc.
- Proactively develops campaigns to improve perceptions of the university.
- Fosters long-term relationships with news media and escorts media on campus.
- Serves on the Crisis Communication Team as the primary public information officer.
- Works with and mentors a team of student writers.
- Contracts with freelancers to assist with workflow when necessary.
- Performs special assignments as requested.